Indoor playground Operation is essential as it has always been one of the core factors to determine if an indoor playground can be popular and profitable. With the rapid development of modern life, children’s indoor playgrounds are becoming more and more demanding. So, for indoor playground operators, it is important to learn what kind of operation modes can be a hit.
Sindrax believes that there are five major directions for profitable indoor playground operation after a long period of observation and analysis.
Cross-Border Integration
Cross-Border Integration has achieved the development of the whole industry chain by integrating Indoor playground play experience with retail, catering, cultural events, etc. Business such as children book store, children toy store, children museum, kid-friendly restaurant shows a trend of rapid development. Cross-Border Integration has become a new business direction for indoor playground operation.
Hangzhou S-books Children Book Store
Themed Indoor Playground
Nowadays children are not that easy to please by just some simple play structures from those old-fashion indoor playgrounds. So, many indoor playground operators have come up with an idea of granting the playground a theme like zoo, space, ocean to make the playground more story-telling
Animation IP + Indoor Playground
Animation IP brings a large flow of customers to indoor playgrounds. That makes many indoor playgrounds see the possibility of combining animation IP and indoor playground. The direction is plowing deeper into content and form a new product model of “Animation IP + Business”. Many children playground projects in the market are enriching the theme and space by introducing animation IPs. This innovation in the interactive children playground design has formed a new trend of “IP + business”
Expanding the Range of Customer
It is the parents who are responsible for paying the bill. Therefore, in addition to providing good experience to the children, it’s important to involve the parents as well. Make parents take part in children’s entertainment and increase parent-child interaction in order to increase the proportion of adult playing. The direction is mainly about expanding the range of customer.
Novel Experience Program
Engaging children in sports and discovery programs will not only improve their health, but also increase their self-confidence. Therefore, cool sports, expansion, and other novel themed experience program will be more popular among customers in the future.
Sindrax is a company offers interactive multimedia products for children aged 2-8 years old. With cutting edge interactive technologies, we design and develop interactive display products like interactive projection and interactive touch panels which transform traditional kids’ spaces into immersive play and learning areas. Sindrax is happy to help indoor playground operators over the world with our interactive solution package to optimize the indoor playground operation.
